Services
USA
Systematic Research
Systematic and targeted research precedes every
export marketing project that we undertake. This research examines the
product and/or industry of the client and allows us to understand current
market conditions, market activity, and competitor situation. From the
research completed, we develop an initial strategy and construct profiles
of ideal marketing partners and clients. We then develop lists of well-targeted
companies – companies who have a high propensity to be interested in
working with the client as a client or partner.
Making Contact
The research phase is followed by a pro-active
and systematic contacting of each well-targeted company. During this
phase, we establish contact with each individual company’s decision
maker and determine the company’s interest in acting as a partner and/or
client. If a company is not interested in the product or opportunity
presented, we determine the reasons for their disinterest. These negative
responses allow us to provide valuable feedback to the client about
the reaction of the well-targeted companies to the product or opportunity.
All of our marketing activities are completed in-house by individuals
who are trained and able to discuss international business activities
with highlevel executives. We never use outside organizations to complete
this work.
Meetings and Visits
After we have made contact with the well-targeted
companies, we set-up and coordinate meetings with each US company who
had a positive response to the product or opportunity presented. These
meetings are held at the US company’s office or at a relevant trade
show.
For more information, please contact:
Felix.Bopp@Sonaris.info